From 26 to 31 October 2014, the Prime Minister Philippe Couillard leaded an important economic mission in China. He was accompanied by 150 people stemming from the business, education, research and culture domains.
For the first time, cultural companies and organizations were part of the commercial aspect of this mission. For instance, Les 7 Doigts de la Main, the China-Canada Culture Exchange Center, Cavalia and the Partnership of the Montreal Entertainment District were able to present and emphasize the cultural wealth and creativity from Quebec. These cultural companies and organizations were also able to establish contacts with possible partners, knowing that this country has a great potential as a market.
Among the striking moments of the mission, let us mention:
- the signature, in Beijing, of an agreement of strategic cooperation for the promotion and distribution in China of Quebec creations in performing arts (between China-Canada Culture Exchange Center and China International Venue Ally);
- the signature, in Jinan, of an agreement of strategic cooperation on the cultural management of projects in performing arts between the provinces of Shandong and Quebec (between China-Canada Culture Exchange Center and Shandong Performing Arts Alliance Development Co. Ltd.);
Resource : http://mcc.gouv.qc.ca/index.php?id=5681 (Ministry of Culture)